Adidas Stock Downgrade Follows Shift in Global Sneaker Trends

BofA downgraded Adidas to a sell rating as analysts predict the two-decade trend of casual fashion has reached its peak.The market shift follows strategic overhauls at Nike, where Elliott Hill initiated the Win now plan to combat a 31 percent decline in profits.Meanwhile, Puma is implementing significant cost-cutting and distribution cleanup to transition into a top three global sports brand by 2026.